10 Ways Lipstick Boxes Can Help
Boost Brand Growth

In the ever growing and competitive industry of cosmetics, creating customized lipstick boxes is the best way to boost your brand and bring in more sales. Custom-made lipstick packaging is an excellent marketing tool for your products and can instantly improve your brand value. Using well-designed packaging with the right material, size, and texture allows customers to build a connection with your products. But what does well-designed packaging mean? Let’s find out.

How Lipstick Boxes Can Help Boost Brand Growth - 10 Essential Tips 

Even though lipstick packaging is categorized as secondary packaging, it is the first point of contact between the customer and the product. That is why it plays a vital role in creating a lasting impression on customers and influencing their purchase decisions. Here are 10 ways you can boost your brand growth by creating custom lipstick boxes. Let’s look at how you can create lipstick packaging that can draw customers attention and help you boost sales.

• Choose The Right Packaging Partner 

When it comes to creating custom packaging, the best thing to do is partner with a professional packaging firm like Custom Boxes Only. Having an expert in your corner guarantees that your boxes will be made with high-quality materials. That means you can give your customers a luxury unboxing experience and enhance your brand’s image. At CBO, we deliver at every front! From helping you choose the right materials to creating a unique tailor-made design and ensuring a packaging outcome that symbolizes personalized unboxing experience for your customers. 

• Eye-Catching Designs

Every brand wants to stand out and creating an attractive design that immediately draws in customers is the key to making that happen. Our team at CBO helps you achieve exactly that! If you already have a design, we will make it to perfection for you. But if you don’t know where to begin, we are here to help. 

• Colors That Signify Luxury

Although the trends in the cosmetic industry are ever-changing, monochromatic lipstick packaging is a class trend that never gets old. Take it a step further and try adding subtle patterns or using a splash of any vibrant shade, it will immediately highlight your product. Brands all over the world use solid monotone colors, such as black or white, as the base color for their packaging to create a timeless and elegant look and we at Custom Boxes Only can create your lipstick packaging in any color on the CMYK palette. 

• Sizes That Are Just Perfect!

Lipstick boxes require a dieline that resonates with the product's playful nature while ensuring it is safe and secure. Most popular style of packaging used to pack a lipstick is the 1 x 1 x 3.5” or 1.5 x 1.5 x 3” Tuck Open Box with straight or reverse opening mechanism or a sliding two piece box for a more luxurious look. However, CBO can customize your boxes to any style or size of your choice.

• Achieve An Elegant Look With Foil Stamping

Adding a silver, copper, or gold foil stamping to your lipstick packaging will help enhance its aesthetic appeal instantly. You can pair foil stamping with embossing or debossing technique for a luxurious and premium look.

• Typography That Elevates Your Brand

Picking the right typography and font sizes will help engage your customers. People who care about the ingredients used in lipsticks will appreciate the effort you put into adding a font style and size that is easy to read, so don't take it lightly.

• Interesting Graphics for Limited Edition Items

Incorporating graphics, illustrations, or real pictures on your lipstick box packaging is another great approach to attract customers. Adding even just a single photo on a monochromatic background will draw in customers' attention. 

• Maximize Branding 

The best way to maximize branding is using both inside and outside of your box to market your brand. Adding some information or messages inside the box can be a pleasant surprise for the customers and makes the unboxing experience even better. Cardboard boxes are the perfect choice for this very reason - they are versatile and easy to customize. 

• Make It Easy To Open

Gone are the days when people had to bring out a pair of scissors or had to use a knife to open up their package. The world of packaging has transformed for the better. Brands now make packaging easy-to-open while ensuring safety of the contents inside. In the case of designing a lipstick package that is easy to open, top tuck boxes with flaps are a safe choice. 

• Ensure Safety of Content

Lipsticks are something very special for customers who love to just carry them anywhere with ease. Making lipstick packaging with special cut out inserts or sliding trays, that hold the product safely in place during transit, is trending and loved by customers all over the world.

Looking For Lipstick Boxes Wholesale?

Get in touch with Custom Boxes Only where you can get your customized lipstick boxes wholesale at market competitive rates. With us as your packaging partner, you will never have to worry about the quality of packaging or safety of your product. Talk to our team and get a quote now!